“My experience with B40 STRONG has been nothing short of amazing. I’ve been working with B40 since November 2022, and here I am, still feeling like joining was the BEST decision I’ve ever made.”
Take It From Them
“I really needed more support with my workouts and wow did I get that from Sidney!! The amount of time she has taken to send me videos for form and give me feedback is more than I could ever ask for!”
“I feel better about my physical and mental strength. I hiked a mountain! Everything in my life has been positively impacted and I'm so grateful.”
“I love the workouts and the encouragement I get from the coaches. I honestly have never felt stronger.”
“I love love love the B40 strong programming. It's progressive, I'm able to track my progress. There is enough variability that I don't get bored. I can easily sub out movements.”
“I like that the app gives me some autonomy and I can customize a workout for the equipment that is available to me. This has given me confidence in my workouts.”
“The app is easy to follow, Sidney is responsive on the app. Pushes me but will always give me options to feel like I haven’t fallen off the wagon.”
B40 Strong is for you if…
- You want to get stronger but don’t have time for a trainer’s schedule.
- You’re tired of guessing what to do once you walk into the gym.
- You want structure and flexibility.
Try everything for 14 days. If it's not a fit, cancel with one click before your trial ends and pay nothing.
One Membership. Everything You Need.
Strength training without the guesswork.
B40 Strong
Cancel before your trial ends and you won’t be charged. After that, cancel anytime.
Real Results From Our Crew
Here's what our clients are saying.

“My experience with everything has been so positive. I have been working with them consistently for over a year now. The app is very helpful and user-friendly when it comes to what exercises you need to do and if you need to make any changes or updates. And the coaches are amazing!”

“I wanted to start lifting but I didn't know where to start or how to write programming for myself. I also work a full time job with a rotating schedule and have two small children, so making appointments with a traditional trainer or committing to classes offered at certain times was not an option for me.”

“I absolutely love the app, coaches and workouts (merch too!). I have never felt so supported. The app and plan have given me guidance and Sidney has really been such a light in my life.”

“I love love love the B40 strong programming. It's progressive, I'm able to track my progress. There is enough variability that I don't get bored. I can easily sub out movements depending on which gym I'm at and what equipment I have available to me. Sidney is incredible and checks in with each workout and always has something positive to say.”

“Dude I got SO STRONG! Everything translated over to CrossFit and my main lifts exploded.”

“My experience with B40 STRONG has been nothing short of amazing. I’ve been working with Sidney since November 2022, and here I am in January 2024, still feeling like joining was the BEST decision I’ve ever made. The program has completely transformed the way I approach fitness.”

“Every workout that I’ve been using the app, I feel strong, build my muscle and self confidence with my workouts. The app gives me guidance every step of workout.”
What it feels like to train with us...
- Walking into the gym knowing exactly what to do.
- Having a coach in your corner without fitting your life around someone else’s schedule.
- Lifting with confidence instead of “hopefully this is right?”
- A plan that bends with your life, not the other way around.
You’ll get the most out of B40 Strong with access to a basic gym setup (dumbbells, cables, machines, barbell if possible). But we offer substitutions and guidance if you’re working out in a smaller gym. We also provide a "home" version that only requires dumbbells and bands.
You’ll get the most out of B40 Strong with access to a basic gym setup (dumbbells, cables, machines, barbell if possible). But we offer substitutions and guidance if you’re working out in a smaller gym. We also provide a "home" version that only requires dumbbells and bands.
As long as you’re willing to learn and start where you are, you’re good. We provide video demos and form cues. You can also add on messaging support, so you’re never just “figuring it out” alone.
As long as you’re willing to learn and start where you are, you’re good. We provide video demos and form cues. You can also add on messaging support, so you’re never just “figuring it out” alone.
The base plan is 4 lifting days per week, plus an optional 5th day for conditioning. You can move workouts around to fit your week, and the resources will help you adjust if you’re short on time.
The base plan is 4 lifting days per week, plus an optional 5th day for conditioning. You can move workouts around to fit your week, and the resources will help you adjust if you’re short on time.
Same. That’s why we don’t lock workouts to specific days. You’ll look at your week, plug in your training, and use our guidance to keep it realistic and consistent.
Same. That’s why we don’t lock workouts to specific days. You’ll look at your week, plug in your training, and use our guidance to keep it realistic and consistent.
If you’re loving it, do nothing and your membership will continue automatically at the current monthly rate shown at checkout. If it’s not for you, cancel before your 14 days are up and you won’t be charged.
If you’re loving it, do nothing and your membership will continue automatically at the current monthly rate shown at checkout. If it’s not for you, cancel before your 14 days are up and you won’t be charged.
B40 Strong is our app-based strength membership. If you want deeper 1:1 coaching with customized nutrition, habit work, and regular check-ins, you can apply for B40 Coaching and we’re happy to dive in!
B40 Strong is our app-based strength membership. If you want deeper 1:1 coaching with customized nutrition, habit work, and regular check-ins, you can apply for B40 Coaching and we’re happy to dive in!
Ready to Get Stronger?
Try everything free for 14 days. If it’s not a fit, cancel before your trial ends and pay nothing.